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PRIVACY POLICY

Last Modified: July 10, 2023

 

This Privacy Policy addresses the information that we collect about you through your use of the LIGHT THE PATH PHYSICAL THERAPY, LLC (hereinafter, “Light the Path PT”, the “Company”, “we”, “us” or “our” (as the context may require)) website(s) (the “Website”) (available at lightthepathphysicaltherapy.com) applies solely, to all visitors, users, and others who reside in the United States of America (“Clients” or “you”). This Policy is part of, and incorporated into, the terms and conditions of the Website Terms of Use (the “Terms of Use”), available HERE, which govern your use of the Website. At Light the Path PT, we respect your privacy and are committed to protecting it through our compliance with this policy.

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Please read this Privacy Policy carefully to understand our policies and practices regarding your information and how we will treat it. If you are not comfortable with this Privacy Policy or the Terms of Use, please do not provide us with personally identifying information (“PII”), or other information or content, and you are not authorized to, nor shall you, use the Website. By accessing or using this Website, you agree to this Privacy Policy. This policy may change from time to time. Your continued use of this Website after we make changes is deemed to be acceptance of those changes, so please check the policy periodically for updates.

 

“Information” Collection and Retention. This Privacy Policy applies to information that we collect (“Information”), including, without limitation, the following: 

 

  • We collect Information that you provide directly to us, including, as applicable, Information that you provide when you request or schedule an appointment for physical therapy services or provide Information to facilitate such physical therapy services, or when you contact us for any reason through our Website, including, but not limited to, requests through our Website for technical support, requests for a good faith estimate or pricing, when you choose to schedule an appointment for physical therapy services and/or provide Information to facilitate such physical therapy services, and when you choose to schedule a phone call or consultation directly through the Website. Information we request may include, without limitation, name, address, email address, date of birth, phone number, and other Information. We need this Information to verify our right to permit your use of this site, based upon your age and applicable law, to provide services or Information you request, to contact you in connection therewith, or as further described herein. We may retain this Information for other uses as more fully set forth below;

  • We collect the Information that you provide through the Website as described below and in the Terms of Use;

  • We collect Information related to your submission of appointment requests, orders, your inquiries about pricing, good faith estimate requests, or other submitted requests, including, but not limited to Information necessary to bill you and to demonstrate, administer and/or provide any services scheduled or purchased through this Website;

  • We may record log data in connection with your use of the Website, including Information from your device, its software and your activity on the Website; and

  • We may use "cookies" or other persistent identifiers to enhance your experience and gather Information about visitors and visits to or use of the Website. Your web browser can be set to notify you when a cookie is received so that you may choose whether to accept it. For more information about cookies, and how to disable cookies, visit http:// www.allaboutcookies.org.

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We may retain Information related to you for as long as your Website account is active or as needed to: (i) provide you with physical therapy services; (ii) schedule a physical therapy appointment or otherwise facilitate the provision of physical therapy services by Light the Path PT; (iii) schedule a phone call or physical therapy consultation; (iv) provide you with a good faith estimate/pricing; and/or (v) provide technical support. We may retain and use Information related to you, as necessary, to comply with our legal obligations, resolve disputes, and enforce our agreements. There might be latency in deleting Information from our servers, and backed-up versions might exist after deletion. In addition, we do not delete from our servers files or materials that you have in common with other users or Information that we may otherwise be required to maintain under this Privacy Policy, our Terms of Use or for compliance with other requirements, such as for legal purposes.

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Personally Identifying Information

Personally Identifying Information, or “PII”, is Information that can be used on its own or with other information or data to identify, contact or locate a single person (including, without limitation, postal address, e-mail address, telephone number, social security number or other similar identifiers). Your submission of, and our handling of, PII is governed by this Privacy Policy and your submission of any such PII constitutes acceptance of this Privacy Policy.

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We may use your PII for purposes such as responding to your requests, monitoring and providing the services inherent to the Website, maintaining your account, enforcing our rights and the rights of third parties, investigating and ensuring compliance with the Terms of Use, and to contact you, if necessary, in relation to any of the foregoing.

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Our Use of Collected Information

In addition to the foregoing, we may use Information, including, but not limited to, PII, to:

  • Help to establish and verify the identity of users;

  • If applicable, create, maintain, administer and service users' accounts;

  • Provide services and support to users;

  • Schedule, facilitate, and provide physical therapy services;

  • Process authorized transactions and communicate with you about these transactions;

  • Analyze the use of and improve our Website, including tailoring it to users’ preferences;

  • Provide users with service updates and other important notices;

  • Respond to your questions, inquiries, comments and instructions;

  • Maintain, evaluate, and improve the security and integrity of our systems, including detection of potential fraud;

  • Communicate with you about promotions you may enter on our Website; Provide you with targeted advertisements or marketing communications;

  • Send you information about our services, special offers, and promotions, if you request that we send you such information;

  • Obtain professional advice regarding our obligations or rights; and/or

  • Establishing and maintaining business relationships.

 

We may disclose aggregated Information about our users, and information that does not identify any individual, without restriction.

We do not knowingly sell, and are not engaged in, the business of selling your Information or PII to third parties. We may share your Information or PII with service providers who provide services for our, and/or your benefit; for example, we must share Information or PII for the purpose of: information processing, transaction processing, account statement preparation, managing and enhancing Client data, providing customer service, newsletter delivery, correspondence service, promotion services, assessing your interest in our services, analyzing data and trends, and conducting Client research or satisfaction surveys. These service providers are obligated to protect your Information.

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At times, Light the Path PT may provide third parties and/or service providers with certain Information and PII to provide, or improve, our services, or to help Light the Path PT market to consumers, including through joint marketing agreements with third parties. When we do this, we require those third parties and/or service providers to handle such Information and PII in accordance with relevant laws. Information and PII will not intentionally be shared by us with third parties and/or service providers for their marketing purposes or for a subsequent sale without our consent. However, Information and PII collected by unrelated third parties and/or service providers are governed by their privacy practices and we encourage you to learn about the specifics of their privacy practices.

 

Required Disclosure of PII

We may disclose Information, including PII, and any materials you upload, when we believe release is appropriate to comply with the law, respond to subpoenas, legal document requests or court orders, enforce our Terms of Use or this Privacy Policy, protect our or others' rights, property, or safety, or to prevent fraud or abuse of the Website.

 

Privacy and Third-Party Links/Applications

This Privacy Policy applies solely to Information collected through our Website. In an attempt to provide you with increased value, we may include third-party links on our Website or integrate the Website with third-party applications. These linked sites and applications have separate and independent privacy policies and we may not have any control or rights in such third-party sites and applications. We, therefore, have no responsibility or liability for the content and activities of these linked sites or applications, or your activities conducted through them. Nonetheless, we seek to protect the integrity of our Website and welcome any feedback about these linked sites and applications.

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In addition, some content or applications, including advertisements, on the Website are served by third parties, including advertisers, ad networks and servers, content providers, and application providers. These third parties may use cookies, or other similar programs, to collect information about you when you use our Website. The Information they collect may be associated with your PII or they may collect information, including PII, about your online activities over time and across different websites and other online services. They may use this information to provide you with interest-based (behavioral) advertising or other targeted content. We do not control these third parties' tracking technologies or how they may be used. If you have any questions about an advertisement or other targeted content, you should contact the responsible provider directly. For information about how you can opt out of receiving targeted advertising from many providers, see the “Choices About How We Use and Disclose Your Information” section below.

 

Choices About How We Use and Disclose Your Information

We strive to provide you with choices regarding the Information you provide to us. We have created mechanisms to provide you with the following control over your Information:

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  • Tracking Technologies and Advertising. You can set your browser to refuse all, or some, browser cookies, or to alert you when cookies are being sent. To learn how you can manage your Flash cookie settings, visit the Flash Player settings page on Adobe's website. If you disable or refuse cookies, please note that some parts of this Website may then be inaccessible or may not function properly.

 

  • Disclosure of Your Information for Third-Party Advertising. If you do not want us to share your Information with unaffiliated or non-agent third parties for promotional or joint marketing purposes, you can opt-out by contacting us in the manner provided for in the “Contacting Us” section below.

 

  • Promotional Offers from the Company. If you do not wish to have your contact information used by the Company to promote our own or third-parties' products or services, you can opt-out, as applicable, by checking the relevant box located on the form on which we collect your data (e.g., registration form, order form, etc.), by “unsubscribing” to the applicable communication, or at any other time by contacting us in the manner provided for in the “Contacting Us” section below.

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  • Targeted Advertising. If: (i) you do not want us to use information that we collect, or that you provide to us, to deliver targeted advertisements to you; or (ii) you do not want to receive certain targeted advertisements, you can opt-out, as applicable, by “unsubscribing” to the applicable communication or by contacting us in the manner provided for in the “Contacting Us” section below.

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We do not control third parties' collection or use of your information to serve interest-based advertising. However these third parties may provide you with ways to choose not to have your information collected or used in this way. You can opt out of receiving targeted ads from members of the Network Advertising Initiative ("NAI") on the NAI's website.

 

Accessing and Correcting Your Information

You can review and change your personal information by logging into the Website and visiting your account profile page.

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You may also send us an email at kyle@lightthepathphysicaltherapy.com or call us at 484-781-5341 to request access to, correct or delete any personal information that you have provided to us. We cannot delete your personal information except by also deleting your user account. We may not accommodate a request to change information if we believe the change would violate any law or legal requirement or cause the information to be incorrect.

 

Data Security

We have implemented measures designed to secure your personal information from accidental loss and from unauthorized access, use, alteration, and disclosure. Companies we use to provide support services are not allowed to use your Information for their own purposes and are contractually obligated to maintain strict confidentiality. We limit their use of information to the performance of the specific services we have requested. We restrict access to Information by our employees and agents. Our employees are trained about privacy and are required to safeguard your Information.

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The safety and security of your Information also depends on you. Where we have given you (or where you have chosen) a password for access to certain parts of our Website, you are responsible for keeping this password confidential. We ask you not to share your password with anyone. The information you share in public areas may be viewed by any user of the Website.

Unfortunately, the transmission of information via the internet is not completely secure. Although we do our best to protect your Information/PII, we cannot guarantee the security of any Information transmitted to our Website. Any transmission of your Information, including PII, is at your own risk. We are not responsible for circumvention of any privacy settings or security measures contained on the Website.

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Our Policy Towards Children

The Website is intended to be used only by users who have reached the age of 18.  If you are under the age of 18, you may not use the Website or any content, materials, or services made available on or through the Website. We do not knowingly collect PII from children under the age of 18. If you are under the age of 18, do not use, or provide any Information through, this Website or through any of its features, register on the Website, make any purchases through the Website (as further addressed in the Terms of Use, available HERE, purchases may only be made by individuals who are at least 18 years old), or provide any Information about yourself to us, including your name, address, telephone number, email address, or any screen name or user name you may use. If we learn we have collected or received PII from a person under the age of 18, we will delete that information. If you believe we might have any information from or about a person under the age of 18, please contact us in the manner described below.

 

Changes to this Privacy Policy

This Privacy Policy may change from time to time, such as when required by changed legal obligations, or as we deem desirable to better provide our services or to better reflect the known desires of our users. The date the privacy policy was last revised is identified at the top of the page. You should periodically review this Privacy Policy to determine your continued agreement to any changes hereto, which agreement is a prerequisite to your authorization to access and use the Website.

 

Contacting Us

If you have any questions about this Privacy Policy, please contact us by one of the means provided in the Terms of Use or through one of the following means:

Phone: 484-781-5341
Email: kyle@lightthepathphysicaltherapy.com

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